Domain Parking Explained
Domain names are being snapped up all the time so if you have thought of a cool name for a future project then it might be wise to register it now. There is a chance that if you leave it too late someone else may register it. While your planning your site you can park the domain name.
Domain parking is a process where you register a domain and do not enter the name servers of your hosting company. Usually the domain registrar will park your domain by default on their server, this means that if you type your domain name into a web browser you will arrive at a default page provided by the registrar. If you are going to hold onto the domain for a while or not develop a site straight away then you may want to consider a domain parking service that offers you revenue from your parked domain.
Parking services such as sedo offer revenue sharing from your parked domain. Revenue sharing from a parked domain works by traffic being directed to a search page or pay per click page where any visitors to your parked domain may click on the ads and you receive a percentage of the revenue from this. Traffic parking claims that when parked receives on average 8 hits per month but a popular domain name may get thousands of visitors due to direct type ins and miss typed domains.
Unless you have a popular domain name it probably isn't worth the effort to use a revenue sharing parking service and just use your registrars default parking page. So domain parking is a process where you register a name and leave it until you are ready to use it. You may or may not have a parking page where any stray visitors will see a default host parking page or if you use a parking service an ad targeted page.
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Five Important Domain Name Tips
Here are five important domain name tips to help your business. The importance of a domain name is critical to any business, online or not. It should be relevant to your business. For instance, if you're advertising travel, you will want to have the word travel and or other words in your domain name that relate to travel. It is the window to your business, so it is very important that you take the time and find one that is relevant to what your advertising.
You also want to purchase one that is easy to remember. You don't want one that is long and drawn out, because people won't remember it and they don't want to have to type a big long name in order to find a particular item or website. Whatever one you decide on for your particular business, make it catchy, something that will grab a persons attention as soon as they hear it. Ideally you want it to be three to four words long, all the words have something to do with your business (keyword rich), simple and something catchy that will get peoples attention when they hear it. Another thing to remember, you don't want to replace words with numbers or letters, this will only confuse people, and you could lose potential customers.
Like anything these days, competition for domain names are higher than ever before because of the price. You can usually get one for about $10 or $15. I can't stress enough the importance of a domain name, and it's relevance to your business. So take your time and be creative. If the name you want is already taken, don't get discouraged. If your creative enough, you'll be able to find one that fits your business and one that you like.
A domain name is the window to your business
1. Find one that is relevant to your business
2. Find one that is easy to remember
3. Make it catchy so it grabs people's attention
4. Make it keyword rich and keep it short (three to four words)
5. Don't replace words with numbers or letters
Follow these five important domain name tips and you'll have a lot better success no matter what your business.
Good Luck!:)
How do meta geo tags access the chase results?
Jochen from Stuttgart, Germany asks: "How do meta geo tags influence the search results?" Recorded on April 23, 2009.